Social Media Image Sizes Guide — Complete Cheat Sheet (2026)

Why Image Sizes Matter

Every social platform displays images at specific aspect ratios and resolutions. Uploading the wrong size means your image gets cropped, stretched, letterboxed, or compressed — making your profile look unprofessional and wasting the effort you put into the design.

Using the correct dimensions from the start ensures your images display crisply at full resolution on every device. Our free Social Media Image Cropper includes presets for all the sizes listed below, so you can crop any image to the exact dimensions in seconds — all in your browser, no uploads needed.

Instagram Image Sizes (2026)

Image Type	Dimensions	Aspect Ratio
Feed post — square	1080×1080 px	1:1
Feed post — portrait	1080×1350 px	4:5
Feed post — landscape	1080×566 px	1.91:1
Story / Reel	1080×1920 px	9:16
Profile photo	320×320 px	1:1
IGTV cover	420×540 px	1:1.29

Tip: Instagram compresses images above 1080px wide. Always design at 1080px on the shortest side for sharpest results. For Stories and Reels, the full 9:16 vertical format (1080×1920) fills the screen on any phone.

Facebook Image Sizes (2026)

Image Type	Dimensions	Aspect Ratio
Cover photo	1640×856 px	~1.91:1
Profile photo	360×360 px	1:1
Shared image (feed)	1200×630 px	1.91:1
Shared link preview (OG)	1200×630 px	1.91:1
Event cover	1920×1005 px	~1.91:1
Story	1080×1920 px	9:16
Ad image	1080×1080 px	1:1

Tip: Facebook cover photos display differently on desktop and mobile. Keep important content (logos, text, faces) within the center 1280×720 area — this is the safe zone visible across all devices.

Twitter / X Image Sizes (2026)

Image Type	Dimensions	Aspect Ratio
Header / banner	1500×500 px	3:1
Profile photo	400×400 px	1:1
In-stream image	1600×900 px	16:9
Card image (link)	1200×628 px	~1.91:1

Tip: The Twitter profile photo overlaps the bottom center of the header photo. Design your header so no important content sits in the center-bottom zone (roughly 200×200 pixels) where the profile photo covers it.

LinkedIn Image Sizes (2026)

Image Type	Dimensions	Aspect Ratio
Cover / banner image	1584×396 px	4:1
Profile photo	400×400 px	1:1
Shared image (feed)	1200×627 px	~1.91:1
Company logo	300×300 px	1:1
Company cover	1128×376 px	3:1

Tip: LinkedIn banners are wide and short (4:1). Text and key visuals should stay inside the safe zone — the center 1152×300 pixels — since the edges get cropped on mobile and tablet views.

YouTube Image Sizes (2026)

Image Type	Dimensions	Aspect Ratio
Video thumbnail	1280×720 px	16:9
Channel banner	2560×1440 px	16:9
Channel icon	800×800 px	1:1
Shorts thumbnail	1080×1920 px	9:16

Tip: YouTube thumbnails must be under 2 MB. JPG at 90% quality gives the best quality-to-size ratio. Design at 1280×720 and avoid going below 640px width. Use our YouTube Thumbnail Maker for dedicated thumbnail creation with text overlays and badges.

TikTok Image Sizes (2026)

Image Type	Dimensions	Aspect Ratio
Video / Story	1080×1920 px	9:16
Profile photo	200×200 px	1:1
Video thumbnail	1080×1920 px	9:16

Tip: TikTok is exclusively vertical. All content should use 9:16 aspect ratio. If you upload horizontal video or images, they will be heavily letterboxed and take up much less screen space, reducing engagement.

Pinterest Image Sizes (2026)

Image Type	Dimensions	Aspect Ratio
Standard pin	1000×1500 px	2:3
Square pin	1000×1000 px	1:1
Profile photo	165×165 px	1:1
Board cover	600×600 px	1:1

Tip: Vertical 2:3 pins (1000×1500) perform significantly better than square 1:1 pins on Pinterest. They take up more screen space in the feed and get 20–60% more repins. Use bold text overlays and bright colors.

How to Crop Your Images to the Right Size

1. Open our free Social Media Image Cropper. It runs entirely in your browser — no files are uploaded anywhere.
2. Upload your image. JPG, PNG, or WebP files are supported. Drag and drop or click to browse.
3. Select a preset. Choose from Instagram (square/portrait), Facebook (cover/share), Twitter header, LinkedIn banner, YouTube thumbnail, TikTok profile, or Pinterest pin.
4. Crop and adjust. Drag the crop box to choose the composition. You can also set custom dimensions.
5. Download. Save the cropped image as PNG or JPG. All processing is local — your original file never leaves your device.

Frequently Asked Questions

What is the most common social media image size?

1200×630 pixels (1.91:1 aspect ratio) is the most commonly recommended size because it works for Facebook shared images, LinkedIn feed posts, Twitter cards, and OG (Open Graph) link previews. It is a good all-purpose size for link sharing.

Why do my images look blurry on social media?

Blurry images usually mean you uploaded a smaller resolution than the platform expects, and it upscaled the image. Social platforms compress images by default — uploading at the correct resolution ensures you get the best possible quality after their compression. Always use the exact dimensions listed in the tables above.

What format should I use for social media images?

JPG is the most compatible format for photos and complex images. PNG is better for graphics with text, logos, or sharp edges. Most social platforms support both, but JPG is preferred for faster loading and smaller file sizes.

Do social media image sizes change frequently?

The major platforms update their recommended image sizes every 1–3 years, but the changes are usually small. The dimensions listed here were verified for 2026. Bookmark this page for reference, or use our presets in the Social Media Image Cropper to stay current.

What is the best aspect ratio for social media ads?

Square 1:1 (1080×1080) is the safest aspect ratio for ads because it displays well on both desktop and mobile across Facebook, Instagram, and LinkedIn. For Instagram Stories and TikTok ads, use 9:16 (1080×1920).